| Sl No | Title | Authors | Link |
|---|---|---|---|
| 1 | A Study on Brand Preference of Soft Drinks among College Students in Nadia District | Rittick Ghosh, Aradhana Lahiri, Srija Biswas, Shrabani Sarkar, Bikram Jaiswal, Aman Shaw, Rupa Paul | View Article |
| 2 | Economic Recovery and Growth Patterns In India: A Visual Study Of Macroeconomic Aggregates After Covid-19 | Pabitra Ghosh, Soham Mitra, Suvamita Nath, Ankush Biswas, Pretty Lata Ray, Sohom Majumder | View Article |
| 3 | Impact of Social Media Advertising on Impulse Buying Behaviour: A Consumer Analytics Study | Arpita Chakraborty, Sohom Majumder | View Article |
| 4 | Sales and Profitability Analysis of a US Superstore Using Power BI | Deepshikha Baishnab, Vivekananda Biswas | View Article |
| Sl No | Title | Authors | Link |
|---|---|---|---|
| 1 | A Study on Employer Branding and Job Choice among MBA Students in Kalyani | Tanisha Singh, Rupa Paul | View Article |
| 2 | Job Replacement Due to AI: Myth or Reality? | Biswaranjan Sarkar, Rupshanta Dasgupta, Gabriela Kerketta, Swastika Saha, Sohom Majumder | View Article |
| 3 | The Future of Work: A Comparative Analysis of Productivity and Stress Across Remote, Office, And Hybrid Work Models | Kaushik Majumder, Sohom Majumder | View Article |
| Sl No | Title | Authors | Link |
|---|---|---|---|
| 1 | A Survey on Consumer Preference Towards Branded Apparel Products with Reference to Fashion-Conscious Consumers | Sruti Basu, Avik Sanyal | View Article |
| 2 | Environmental Concern and Price Premium Behaviour in Green Consumer Markets | Tanisha Singh, Rupa Paul | View Article |
| 3 | Smartphone Brand Preferences among Students in Nadia District: A Descriptive Study | Indranil Goswami, Riddhiman Pal, Debosmita Sarkar, Ritam Majumder, Rupa Paul | View Article |
